Performance marketing and cookie compliance are often seen as separate concerns. We see them as inextricably linked.

Each marketing channel you advertise on stores and saves cookies to your site. How can you optimize tracking for opted out users?

For the last half decade, our founders have worked with many of the fastest-growing e-commerce brands, including Skims, Netflix and Magic Spoon, setting the benchmark for performance tracking. We view cookie compliance not just as a legal obligation but as a critical component for improving ROAS, and enhancing analytics accuracy.